NFL Team Stadium Revenue

In a Forbes magazine article posted today about the fact that the NFL could take a $5.5 billion hit if they have to play without fans in stadiums in 2020, the chart seen below was used to breakdown the losses. The Green Bay Packers are listed 10th in stadium revenue.

Stadium revenue is defined as “the sum of tickets, concessions, sponsors, parking, and team stores” and is based on the 2018 season.


Source: Forbes

Aaron Rodgers Teleconference

The Uncertainty Continues

Packers President/CEO Mark Murphy updates shareholders on organization's response to COVID-19 pandemic

Thursday, May 14, 2020

Today, Packers shareholders received an email letter from President/CEO Mark Murphy with updates on the organization's response to the COVID-19 pandemic. The letter includes information regarding the team and Lambeau Field and how the team has been supporting those in need during this time.

The letter is below in its entirety:

Dear Shareholders:

I hope this update finds you healthy and well during this unprecedented time as we all face the COVID-19 pandemic. Given this unique circumstance, I thought it would be helpful to provide an update on how the organization is handling our business during this crisis.
I am very proud of how our employees have handled this situation. I believe that we are really making a difference in the community while continuing to run our football and business operations from our homes. Our first priority has been the health and safety of our employees, fans and customers. We closed all businesses and offices at Lambeau Field and Titletown on March 13. Only essential employees (in the security and facilities departments) are working in our buildings. Construction has continued, though, on projects at both Lambeau Field and Titletown, with work primarily performed by outside firms (as allowed under Wisconsin's Safer at Home order).

We have also made it a priority to help those in our community impacted by COVID-19. The Packers Executive Committee established a $1.5 million Green Bay Packers Give Back COVID-19 Community Relief Fund, with $1 million directed to Brown County and $500,000 to Milwaukee County. We established an internal committee to award grants to nonprofit organizations that are focusing on meeting our community's basic needs. Recently, a $250,000 donation from the fund also was approved for the three health systems in Green Bay to purchase personal protective equipment so healthcare professionals can keep themselves safe while caring for others (a necessity in our area given the recent outbreak in local meat packing plants). We also donated $30,000 to the United Way's Coronavirus Relief Fund and contributed $20,000 worth of in-kind support to a community-wide Keep On campaign. Additionally, Adam Korzun, our Director of Nutrition, has used our team dining kitchen to provide 1,500 meals a week to healthcare workers and the employees providing school meals in the local school systems. On May 1, we began holding weekly blood drives in our Johnsonville Tailgate Village.

We also extended the deadline for our season ticketholders to pay for their tickets to June 1 and will soon send out Packers facemasks to all of our season ticketholders.

We have worked closely with Bellin Health, the Packers' official healthcare partner, on many matters during this pandemic, and helped Ripon Athletic, our uniform manufacturer, provide Bellin with needed protective equipment. We also have used our website and social media to inform people about the steps they can take to slow the spread of COVID-19. Our players, alumni and Head Coach Matt LaFleur have recorded messages and PSAs. We have put similar information on our videoboards and the new marquee signs. We also participated in the Light It Blue campaign to recognize the front-line healthcare workers.

We realize that our fans and people in the community need distractions from all of their worries during this challenging time. The NFL Draft was certainly a great diversion for our fans — with record-setting ratings. The Draft-a-Thon also raised millions of dollars to support six national organizations helping those impacted by the pandemic. Our portion of the funds will go to United Way and the Salvation Army in both Green Bay and Milwaukee. To date, the League and its clubs have donated over $100 million to provide immediate assistance to those in need as a result of the pandemic.

Another diversion our fans have enjoyed is "Legacy," the 10-part documentary celebrating 100 years of Packers football, which we released on packers.com. We are showing an episode a week. The documentary is also available to stream in full on the Packers connected TV streaming app or for purchase on Blu-ray through the Packers Pro Shop. In addition to our normal content on our website, we have focused on content geared toward our younger fans to give them additional options while they are away from their normal school routine.

While we have obviously worked hard to provide support to those impacted by COVID-19, we are also continuing to run our football and business operations virtually. Free agency and the Draft both moved forward with very few glitches. We started our virtual offseason program in April. The nine-week program will remain virtual until players from all teams are allowed to enter their facilities. Additionally, our Board of Director committees have continued to meet, again by conference calls.

At Lambeau Field, we have a number of offseason projects that are continuing to improve the fan experience. These include concourse renovations that will feature more grab and go concession stands, as well as WiFi and cellular upgrades.

Finally, we are in a time of great uncertainty. We are hopeful that the League season will start on time with full stadiums, but we are also planning for a whole range of contingencies and examining the financial ramifications. Fortunately, we have ample resources available (including $385 million in our Corporate Reserve Fund) and will be able to weather these difficult times.

With regard to the Annual Meeting in July, we continue to monitor the available information from public health authorities and will keep you apprised of any decisions that are made. Under Badger Bounce Back, Wisconsin's plan to safely reopen the state, we need to reach Phase Three of necessary criteria before we can have a gathering of more than 50 people. We know many of you plan trips to Green Bay for the meeting, so we will inform you as soon as we are able.

Thank you for your support of the Packers, and please stay healthy.

Sincerely,
GREEN BAY PACKERS, INC.
Mark H. Murphy
President & CEO

• • • • • • • •

Packers have $385M in reserve fund to help cover expenses, if needed

Rob Demovsky
ESPN Staff Writer

GREEN BAY, Wis. — The Packers have $385 million in their reserve fund, and depending on what happens with the 2020 NFL season, they might have to dip into it.

The Packers, without a single deep-pockets owner, long ago established the savings account specifically to ensure the team could cover expenses for one year in case both leaguewide and local revenue dried up.

In a letter sent to team shareholders Thursday, Packers president Mark Murphy said he is hopeful the NFL season will start on time "with full stadiums, but we are also planning for a whole range of contingencies and examining the financial ramifications."

He pointed to the “ample resources available ... to weather these difficult times.”

The Packers' reserve fund has dropped since last summer, when the team reported it at $397 million during its annual shareholders meeting in July.

The Packers are publicly owned, with more than 5 million shares of stock held by 361,256 people. No one person can own more than 200,000 shares. The Packers' most recent stock sale came in 2011.

The letter detailed how the Packers have handled the limitations and shutdowns during the coronavirus pandemic. Murphy included that the team has sent Packers face masks to all fans with season tickets while extending the payment deadline to June 1.

Lambeau Used to Be More Deadly

While looking through coverage of the Green Bay Packers during the Lombardi Era, we came across this snippet of news in the coverage of the 1966 NFL Championship Game, played on January 2, 1965. We were not aware that it was “normal” for so many people to die during Packers games. Things are seemingly more healthy in modern times.
Source: Green Bay Press Gazette | January 3, 1965

2020 Schedule Released

The 2020 NFL schedule has the Packers opening the regular season at the Minnesota Vikings for the first time in franchise history and closing in Chicago, with five big primetime matchups along the way.

Since the Vikings' inaugural year in 1961, Green Bay has never opened a regular season on the road against Minnesota. The last time the Packers even played their longtime NFC North rival in Week 1 was for Aaron Rodgers' first NFL start on Sept. 8, 2008, a 24-19 victory at Lambeau Field.

Green Bay will then host Minnesota again in Week 8. The Nov. 1 matchup between the two teams marks the earliest the Packers will have wrapped up their regular-season series with the Vikings since 2009.

For the first time in five years, the Packers will close the regular season against a team other than the Detroit Lions. Their Week 17 meeting with the Bears will be the teams' first finale since Green Bay's memorable 33-28 win over Chicago in a winner-take-all game for the NFC North title in 2013, highlighted by a game-winning 48-yard touchdown from Rodgers to Randall Cobb.

The Packers again will be in the national spotlight this year with five primetime games, including guaranteed back-to-back bookings against the NFC South.

The Packers will travel in Week 3 to play the New Orleans Saints on Sunday Night Football before returning home to host the Atlanta Falcons on Monday Night Football in Week 4.

The third primetime game Green Bay is locked in for will occur in Week 9 when the Packers travel to face the San Francisco 49ers (Nov. 5) on Thursday Night Football.

Green Bay is also penciled in to host Sunday night games against Chicago in Week 12 and Tennessee in Week 16, though both games are subject to change due to the league's flex scheduling in Weeks 5-16.

A Week 5 bye, Green Bay's first since 2009, will welcome the Packers to the quarter pole of the season before they depart for a highly anticipated road game against Tom Brady and the Tampa Bay Buccaneers.

The following week, the Packers begin a gauntlet of three consecutive games against teams coming off playoff appearances in 2019: at Houston, vs. Minnesota and at San Francisco.

The Packers finish the regular season with four home games over the final six weeks. After hosting Chicago on Nov. 29, the Packers will welcome Philadelphia (Dec. 6, Week 13), Carolina (Dec. 19 or 20 in Week 15) and Tennessee (Dec. 27, Week 16) at Lambeau Field.
200507-schedule-body-2560

DIVVYING UP THE DIVISION

After going two full months without a division game last year, the Packers will go no longer than four games without facing an NFC North foe in 2020.

After the Week 1 road trip to Minnesota, the Packers are slated to open Lambeau Field against the Detroit Lions on Sept. 20. It's the third straight year Green Bay has opened the season with back-to-back games against the NFC North.

Once November rolls around, the Packers will welcome both the Vikings and Bears to Lambeau before traveling to Detroit for a Dec. 13 meeting with the Lions in Week 14.

BALANCING IT OUT

The layout of the 2020 schedule is fairly even for the Packers, who only once will play on the road in back-to-back weeks (Oct. 18-25, at Tampa Bay and Houston). Last season, Green Bay had consecutive road trips three times over the final nine weeks of the regular season.

It's the first time the Packers have had one or fewer back-to-back road stands since going the entire 2013 season without playing consecutive road games.

KEEPING OPTIONS OPEN

The Packers' matchup against Carolina is the only game on Green Bay's regular-season schedule without a set date, time and network.

For now, the NFL is leaving the door open for that contest to be held in Green Bay on either Saturday, Dec. 19, or Sunday, Dec. 20.

PRESEASON SLATE

In addition to the regular-season schedule, the NFL announced the Packers' tentative preseason slate and it has a slightly different look than previous years.

Green Bay is scheduled to host Arizona in the Bishop's Charities Game sometime between Aug. 13-17. It's the first time the Packers will have played host to the Cardinals in the preseason since the 2013 opener.

The Packers will then host the Cleveland Browns in the Midwest Shrine Game the following week (Aug. 20-24) before traveling to face the New York Giants (Aug. 27-30). Green Bay hasn't played a preseason game in the New York/New Jersey area since a 10-2 loss to the Giants on Aug. 17, 1985.

For the eighth time in the last 10 years, the Packers will close the preseason against Kansas City, with a road game on either Sept. 3 or 4.

GOLD PACKAGE

This year's Gold Package games will include the Packers' Monday night game against the Atlanta Falcons on Oct. 5, their Sunday night game against the Chicago Bears on Nov. 29, and their second preseason game against the Browns (Aug. 20-24).

Source: Packers.com